Current:Home > InvestOscar Mayer hot dogs, sausages are latest foods as plant-based meat alternatives -FinanceMind
Oscar Mayer hot dogs, sausages are latest foods as plant-based meat alternatives
View
Date:2025-04-18 07:20:46
If you wish there was an Oscar Mayer wiener that was plant-based, soon there will be one.
Coming to market later this year: NotHotDogs and NotSausages from The Kraft Heinz Not Company, a joint venture of Oscar Mayer's parent company Kraft Heinz, and TheNotCompany, a Jeff Bezos-backed New York-based food tech startup that makes products such as NotChicken and NotMilk.
Previous products from the venture include Kraft NotMac&Cheese, Kraft NotCheese Slices, and NotMayo.
With Oscar Mayer NotHotDogs and NotSausages, which will be available in bratwurst and Italian sausage flavors, the food makers say they aim to satisfy an underdeveloped and under-consumed category among the larger plant-based meat category.
Target:Retailer launches paid membership program, Circle 360, with free unlimited same-day delivery
Plant-based hot dogs are not new. But the Kraft Heinz Not Company says market research suggests consumers are disappointed in current products' taste and texture.
“We know people are hungry for plant-based meat options from brands they know and trust," said Kraft Heinz Not Company CEO Lucho Lopez-May in a statement accompanying the press release about the new products. "In launching the joint venture’s first product in the plant-based meat category, we saw an opportunity to satisfy these consumer cravings, leveraging NotCo’s revolutionary AI technology and the power, equity, and legacy of the Oscar Mayer brand.”
When will plant-based Oscar Mayer hot dogs and sausages be available?
NotHotDogs and NotSausages will debut next week at the Natural Products Expo West show March 12-16 in Anaheim, Calif. and will begin arriving at retailers nationwide later in 2024, the Kraft Heinz Not Company said.
"Our Oscar Mayer NotHotDogs and NotSausages offer the smoky and savory experience Oscar Mayer fans have known and loved for over 140 years," the company said in a statement to USA TODAY. "They not only deliver on great taste, but also bring the smell, appearance, texture, and grill marks consumers desire and want."
Who's the market for the new plant-based products? "The devoted vegan to the plant-based curious,” Lopez-May said.
Oscar Mayer NotHotDogs' nutritional information
Here's the nutrition details on Oscar Mayer's NotHotDogs, provided by The Kraft Heinz Not Company:
- Calories: 140
- Total fat: 9 grams (11% of daily value)
- Cholesterol: 0 milligrams
- Sodium: 650mg (28%)
- Total carbohydrates: 7g (3%)
- Protein: 10g
In comparison, Oscar Mayer Bun-Length Beef Uncured Beef Franks weigh in with 170 calories; Total fat (16g and 25% of daily value); Cholesterol (40mg, 13%); Sodium (460mg, 19%); Carbohydrates (2g, 1%); and Protein 6g.
Follow Mike Snider on X and Threads: @mikesnider & mikegsnider.
What's everyone talking about? Sign up for our trending newsletter to get the latest news of the day
veryGood! (3)
Related
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Triathlon
- Gunfire at Chiefs’ Super Bowl celebration kills 1 and wounds nearly two-dozen, including children
- State agency in Maine rejects Canadian mining company’s rezoning application
- A man apologizes for a fatal shooting at Breonna Taylor protest, sentenced to 30 years
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- 'Don't want to give Mahomes the ball': Mic'd-up Super Bowl feed reveals ref talking about QB
- Hiker discovers rare 2,800-year-old amulet in Israel
- Hundreds of nonprofit newsrooms will get free US election results and graphics from the AP
- What were Tom Selleck's juicy final 'Blue Bloods' words in Reagan family
- Snowy forecast prompts officials in Portland, Oregon, to declare state of emergency
Ranking
- Will the 'Yellowstone' finale be the last episode? What we know about Season 6, spinoffs
- 'Gin and Juice' redux: Dre, Snoop collab on pre-mixed cocktail 30 years after hit song
- Why Kristen Stewart Is Done Talking About Her Romance With Ex Robert Pattinson
- Panel investigating Maine’s deadliest shooting to hear from state police
- Nearly 400 USAID contract employees laid off in wake of Trump's 'stop work' order
- Former U.S. ambassador accused of spying for Cuba for decades pleads not guilty
- Protestors pour red powder on U.S. Constitution enclosure, prompting evacuation of National Archives
- This is who we are. Kansas City Chiefs parade was about joy, then America intervened.
Recommendation
The FTC says 'gamified' online job scams by WhatsApp and text on the rise. What to know.
Kansas City Chiefs Share Message After 22 Wounded in Shooting at 2024 Super Bowl Parade
American Idol Alum Alex Miller’s Tour Bus Involved in Fatal Crash
Selma Blair apologizes for Islamophobic comments, participating in 'hate and misinformation'
Israel lets Palestinians go back to northern Gaza for first time in over a year as cease
ICE could release thousands of migrants without more funding from Congress, official says
As Marvel reveals the new ‘Fantastic Four’ cast, here’s a look back at all the past versions
Officials tell NC wilderness camp to stop admissions after 12-year-old boy found dead